ETUDE

ETUDE, formerly known as Etude House, is a Korean beauty brand that offers affordable high-quality skincare and cosmetics. Designed for young women, the brand provides a wide color range and whimsical packaging. ETUDE specializes in playful makeup, including popular lip tints like the Dear Darling Water Gel Tint and eye makeup such as the Play Color Eyes eye shadows and Drawing Eye Brow liners. In skincare, ETUDE is recognized for the Moistful Collagen and Soon Jung lines, which cater to different needs, including sensitive skin. The brand also offers a delightful range of hand, body, and foot care products, as well as cute hair and makeup tools. Most ETUDE products are made in Korea, with some exceptions for specific items like eyebrow pencils, accessories, beauty tools, and nail products.